Today I came across very interesting fact. Its about how offline retailers reaping benefits from e biz portals. Online retail ventures are offering additional discounts to generate volume.
IT products have very less margins. Retailer (such as Nehru Place retailers) are ordering IT products in big no and availing discounts from online portals and selling on prevailing market price. This way they are earning more margins than normal.
Interesting !!
Nikhil Kunwar
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